These Imation furry animal USB drives have been around for around 18 months. I am yet to see one for real but the concept is cool. I guess this is the sort of Novelty Flash Drive that will be on the bag of some street cool girl. I cant see that they would be of much use to the normal cuddly toy market and the bulkiness and durabilty of the drive would mean that pocket would not be the ideal transport method. So bags and phones it is. See one soon in a 2 dollar shop near you.